Conversations with the people who actually did the work.

Most business podcasts trade in highlight reels. Sell Me This Podcast goes the other way: honest, specific conversations about how technology decisions really get made, including the messy parts. The guests are practitioners, founders, and operators, and the questions are the ones a polished case study would skip.

The show runs in seasons and is built for a specific listener: anyone who buys, sells, or advises on business technology and would rather be useful than impressed. It is a relationship and credibility tool, not a chase for download counts. The right audience listening closely matters more than a large one listening idly.